Free Parking & Free Cokes: A&P Super Markets in 1950s Suburban Toronto

A&P is part of Toronto’s retail history, especially so because the franchise does not exist anymore in the city.

In the 1950s, the American-based company, formally called the Great Atlantic & Pacific Tea Co., opened several new super markets in Toronto’s outer communities. These stores and their eventful inaugurations offer a lens into not only the history of the brand, but also the emergence and evolution of Toronto’s inner suburbs.

5559 Dundas Street West, Etobicoke

Toronto Daily Star, July 5, 1952.
Source: Toronto Star Archives

The A&P at 5559 Dundas Street West at Brown’s Line opened on July 8, 1952. As the advertisement notes, it opened at the junction of two highways: Five (Dundas) and Twenty-Seven (Brown’s Line). It also backed onto a Canadian Pacific rail line. At the time of its opening, the intersection was sparsely populated. The larger community at the western edge of the Toronto area was Eatonville, best known for being the farming property of its namesake family and department store barons, the Eatons.

1953 Aerial Image of 5559 Dundas Street West
Source: City of Toronto Archives

Very much in line with other store inaugurations in the period, the A&P advertisement presented the event as a multi-day spectacle. It was broadcasted over radio, with American singer and radio personality Smilin’ Jack Smith hosting. The famed 48th Highlanders band also played. The opening day flyer touts the supermarket as a “Parking Heaven” with plenty free parking. A map also boasted that “all roads” led to the supermarket, noting all the local major roads and the connecting communities. Many cars and people are depicted, including a long line filing towards and into the large glass store entrance. Altogether, it is very optimistic, with new life and new development now existing outside Toronto’s historic busy core.

The Globe and Mail reported the new super market cost $1,000,000 and included a warehouse building and a rail siding. It wrote: “The huge one-story structure provides consumers with the ultimate in shopping conveniences and affords the company the latest facilities for the efficient distribution of groceries in Ontario.”

By the end of the decade, the area had transformed along with the new store. Brown’s Line and Highway 27 were absorbed by the new Highway 427. The new interchange with Dundas resembled a cloverleaf. This development may have inspired the naming of the adjacent Cloverdale Mall directly across from A&P in 1956, an open air shopping centre whose anchor was another super market, Dominion.

1965 Aerial Image of 5559 Dundas Street West
Source: City of Toronto Archives

Since 1952, the Dundas Street A&P has undergone a few noted changes. First, it is now Food Basics, which was founded in 1995 as a discount super market subsidiary under the A&P brand. Second, the complex’s area expanded, including an office space. This office is the Metro Ontario Division headquarters. Metro, a Quebec super market chain, acquired A&P Canada in 2005. Interestingly, at the Cloverdale Mall across the street, Dominion was acquired by A&P in the 1980s; the store is now a Metro.

Food Basics, 5559 Dundas Street West, 2021.
Source: Google Maps

2022 Aerial Image of 5559 Dundas Street West
Source: Google Maps

25 Glen Watford Drive, Scarborough

Toronto Daily Star, March 20, 1957.
Source: Toronto Star Archives

The A&P at 25 Glen Watford Drive at Sheppard Avenue opened on March 21, 1957. It served the historic village of Agincourt, a community with roots in the 19th century whose nexus was the crossroads of Church Street (Midland Avenue) and Lansing Road (Sheppard Avenue). First Street, depicted in the advertisement’s map, was part of an Edwardian residential subdivision. In the 1950s, the community opened its earliest post-war subdivision east of the Agincourt High School. In 1959, bus service ran from Kennedy Road to Sheppard Avenue, looping at Glen Watford, Rural Avenue, and Midland; it was one of the first to serve northern Scarborough.

Like the Dundas Street store, the store opening was a week-long affair. It featured giveaways to shoppers, and a radio broadcast, featuring Scarborough Board of Health Officer and Agincourt resident, C.D. Farquharson. Free parking and parcel pickups were emphasized. Nearly thirty stores in Toronto and area were listed, some with details such as having air conditioning.

1957 Aerial Image of 25 Glen Watford Drive and Sheppard Avenue East
Source: City of Toronto Archives

The evolution of the area around 25 Glen Watford contains some interesting developments. By the 1960s, Lansing Road became Sheppard Avenue; and Church Street merged with Midland Avenue to the south. First Avenue also became Agincourt Avenue. In 1963, the CP crossing on Sheppard was replaced by a rail overpass; the tracks were temporarily rerouted north during construction. Sheppard Avenue was also widened and Glen Watford was rerouted to curve towards Sheppard.

1963 Aerial Image of 25 Glen Watford Drive and Sheppard Avenue East.
Source: City of Toronto Archives

In the late 1970s, the Glen Watford A&P was torn down. In its place, a strip mall was erected. A larger building also went up to the south, taking up space formerly occupied by properties on the north side of Sheppard removed in the improvements along the street the decade prior. This latter building was a roller rink called Roller World.

1963 Aerial Image of 25 Glen Watford Drive and Sheppard Avenue East.
Source: City of Toronto Archives

In the mid-1980s, the area experienced its greatest evolution. In 1984, Hong Kong born developers bought the roller rink and transformed it into the Dragon Centre, an indoor Chinese mall (the former rink became a circular walkway for shoppers). It was the first of its kind in Toronto and Canada. The development spurred a change in Agincourt and Scarborough’s demographics, bringing East Asian residents and businesses to the area, including the strip mall to the north which replaced the A&P and the Glen Watford Plaza across the street, today’s Dynasty Centre.

The Dragon Centre wasn’t without controversy in the early years, however. Residents complained about the planning of the mall, particularly the parking and gridlock. There were also racist, xenophobic sentiments. Still, the mall endured, becoming a fixture in Agincourt.

25 Glen Watford Drive, 2021.
Source: Google Maps

Today, the East Asian nexus on Glen Watford is set to endure another change. A development proposal has two condominium buildings to be erected on the site. A project entitled “Dragon Centre Stories” exists to preserve the memory of the places set to be replaced.

2022 Aerial Image of 25 Glen Watford Drive and Sheppard Avenue East.
Source: City of Toronto Archives

2939 Dufferin Street, North York

Toronto Daily Star, March 10, 1958.
Source: Toronto Star Archives

The A&P at 2939 Dufferin Street south of Lawrence Avenue opened on March 11, 1958. After WWII, Dufferin north of Eglinton Avenue filled out as an arterial street with commercial and industrial uses, and its surrounding residential streets with bungalows, schools, and churches. The Dufferin Street A&P backed onto Barker Stream, a tributary of Castle Frank Brook.

1959 Aerial Image of 2939 Dufferin Street
Source: City of Toronto Archives

Like the other A&P stores, the opening of the Dufferin store featured contests and giveaways, including “free Cokes for everyone!” It also praised its car-friendly qualities: a giant parking lot, parcel pickup, and “all roads in North West Toronto” led to it. This automobile haven was in the immediately geography too; directly next to the A&P was a drive-in ice cream spot, Tastee Freez. An archival image of the Dufferin A&P offers a comparison with the image in the 1958 ad; the stores are very similar with a noted difference being the positioning of the logo’d tower.

A&P Supermarket, 2939 Dufferin Street, 1950s or 60s.
Source: City of Toronto Archives.
Tastee Freeze, 2957 Dufferin Street at Glenbrook Avenue, northeast corner, 1950s or 60s
Source: City of Toronto Archives

Today, the A&P store is a Lady York Foods, an Italian grocery store. A Dairy Queen is now on the same lot as the former The Tastee Freez. The transformation to Lady York Foods is particularly intriguing because it represents the general shift in demographics in the Dufferin-Lawrence area: The community is largely Italian-speaking.

2939 Dufferin Street, 2021.
Source: Google Maps

Aerial Image of 2939 Dufferin Street, 2022
Source: Google Maps

Do you remember these three A&P super markets or any other early A&P stores? Leave a comment below!

Sources Consulted

Bradburn, Jamie. “Vintage Toronto Ads: Fabulous Cloverdale Mall.” Torontoist, 19 Nov. 2014, https://torontoist.com/2014/11/vintage-toronto-ads-fabulous-cloverdale-mall/.

2016 Neighbourhood Profile Neighbourhood Yorkdale-Glen Park. https://www.toronto.ca/ext/sdfa/Neighbourhood%20Profiles/pdf/2016/pdf1/cpa55.pdf.

“25 Glen Watford Drive – Zoning Amendment and Site Plan Applications – Request for Direction Report.” City of Toronto.

“Eatonville.” Etobicoke Historical Society, https://www.etobicokehistorical.com/eatonville.html.

“Open $1,000,000 Super Market.” The Globe and Mail, July 11, 1952, p. 20.

“Roller Rinks and Magnetic Tapes.” Roller Rinks and Magnetic Tapes : Dragon Centre Stories, https://dragoncentrestories.ca/stories/roller-rinks-and-magnetic-tapes/.

Strauss, Marina and Gordon Pitts. “Grocery” Metro Musles into Ontario, winning A&P Canada bid.” The Globe and Mail, July 20, 2003, p. B1.

The Curious Evolution of Riverdale Avenue, Toronto

Riverdale Avenue is located in the namesake neighbourhood of Riverdale, an area in the east end of the old city of Toronto. Found a short distance north of Gerrard Street East, the street runs about a kilometre between Broadview Avenue and Kiswick Street (between Pape Avenue and Jones Street). Riverdale Avenue is layered in its development with lost and gained extensions, buried waterways, and disappearing transit lines.

Riverdale Avenue, 2022.
Source: Google Maps.

Origins

Riverdale Avenue was historically located on lot 14, a 200-acre parcel granted by John Graves Simcoe to John Cox in 1796. It was situated roughly between Broadview Avenue to just west of Logan Avenue, south of Danforth Avenue to the lake.  The John Cox cottage, built before 1807 and currently the oldest home in Toronto still used as a residence, sits on the property.

1851 JO Browne Map of the Township of York
Source: Old Toronto Maps

By 1815, the lot passed on to William Smith, which was then subdivided to his heirs in 1839. The 1860 Tremaine’s Map shows the property attributed to Thomas S. Smith. By 1878, the Illustrated Atlas of York County shows the property was divided further: the bottom two-thirds went to B. Langley (possibly for the namesake street currently on the street) and a road with smaller lots. The atlas shows the community around the lots was Don Mount and a post office was located at today’s Queen and Broadview.

1860 Tremaine’s Map
Source: Old Toronto Maps

1878 Illustrated Atlas of York County
Source: Old Toronto Maps

In the 1884 Goad’s Map, the street in 1878 had a name: Smith. It is also labelled as Plan 373. The street stopped at the lot line, roughly two thirds to Logan Avenue.  Also in 1884, Don Mount, now going by Riverside, and the lands east to Greenwood Avenue were annexed by the City of Toronto.

1884 Goad’s Map
Source: Goad’s Toronto

By the 1890s, Smith Street was extended into Lot 13. Between Logan Avenue and Carlaw Avenue, only the north side of the street was built as the south side constituted part of the William Harris Estate. The property also had a part of Holly Brook, also known as Heward Creek, running through it, which may or may not have impacted its later development.

1889 Plan of the City of Toronto, proposed intercepting sewers and outfall. Smith Street appears built east of Carlaw despite it not existing until the 1920s.
Source: Don River Historical Mapping Project

Smith was also interrupted at Carlaw by another section of the Harris Property. A house now with a street address of 450 Pape Avenue was built on the lot in 1902, now known as the William Harris/Cranfield House. On the other end of the property at Pape, Smith Street continued in a separate section until MacDonald Street, now Kiswick Street.

1890s Map of Toronto and Suburbs East of Don
Source: City of Toronto Archives

William Harris Home, 1973.
Source: Toronto Public Library

The Lost Riverdale Avenue

In August 1887, the Board of Works recommended the opening of new street, free of cost to the city opposite Smith Street on the other side of Broadview Avenue; this was the first Riverdale Avenue.

The new street was proposed to run “…from Broadview Avenue to a connection with a street leading westerly through Riverdale Park to a new 50 feet street on the east side of the new line of the Don River, giving a connection with Winchester street at the bridge…”. In September, the motion to open the street was passed. It was surveyed with lots and appeared on maps in the 1880s and 90s. The 1895 City of Toronto Directory shows “a lane”, possibly referring to Riverdale Avenue, listed under 380 Broadview Avenue. The address also hosted six residents, Riverside Park (seemingly used interchangibly with Riverdale Park), Isolation Hospital, and Vacant Lots.

1893 Goad’s Map
Source: Goad’s Toronto

In 1903, a by-law was inexplicably passed to close the street. Interestingly, in April 1904, Riverdale residents complained “bitterly of the odors” in Riverdale Park from the burning of garbage in the park’s dump “on the extension of Smith Street”. It is unclear if this was Riverdale Avenue, but the street did not appear on maps for much longer after 1903. Riverdale Park was a garbage dump from around the turn on the century to the 1920s; green pipes found today on the property are exhaust tubes for methane.

1902 Sankey Map
Source: Old Toronto Maps

A New Riverdale Avenue

In the first decade of the 1900s, ‘Riverdale’ came into common use to refer to the neighbourhood. Riverdale Park itself was used since the late 1870s and the park was officially opened 1880, so the neighbourhood was seemingly named after the park, rather than the more obvious reverse. In 1905, Smith Street from Broadview Avenue to Carlaw Avenue was renamed to Riverdale Avenue, taking over the name of the closed street it was once connected to. East of Pape, the road was still Smith Street. A confused rider of the streetcar on Broadview wrote to The Star in 1906 asking about the renaming as some trolley drivers still referred to the street as Smith, while other drivers used the new name. The newspaper set the record straight: west of the intervening Harris property, the street was Riverdale; east of it was Smith Street.

1909 Map of Township of York and City of Toronto
Source: Toronto Public Library

By 1913, the south side of Riverdale between Logan and Pape, part of the Harris Estate, was subdivided under plan 445E. The move allowed for the extensions of Langley Avenue, Victor Avenue, and Simpson Avenue across to Carlaw. The circumstances surrounding this development are unclear, but the branch of Heward Creek/Holly Brook which ran diagonally through the lot stopped appearing on Toronto maps around this time according to Lost Rivers Toronto. Leslieville Creek, which ran through Smith Street, was also potentially buried in the 1910s.

1909 Topographical Map of the Toronto Region
Source: McMaster University

1912 Map of Toronto.
Source: University of Toronto Map and Data Library

1913 Goad’s Toronto
Source: Goad’s Toronto

In 1922, Riverdale Avenue was finally extended into the remaining Harris Estate east of Carlaw. The property was subdivided into lots under Plan 587E; some of it became the yard for Pape Avenue School. It was also one of the few remaining tracts left in Riverdale as most of the district by then had been subdivided and redeveloped. Growth in North Riverdale was aided by the opening of The Prince Edward Viaduct in 1918.

1924 Goad’s Map
Source: Goad’s Toronto

The extension was instrumental in Toronto’s transit expansion: it provided a key east-west link for a streetcar line on Pape and Carlaw in an growing, under-served part of the city. Langley Avenue was considered in the role in during World War I, but the idea was rejected by residents as it passed by the school; it even got as far as putting up trolley poles before the plan was nixed. The Globe reported in December 1922 that even with the line, development had yet to come to street. Even though water and sewer lines were passed on the street, there were no sidewalks and only pavement for the tracks. In effect, the corridor was a streetcar right of way. This sparse development would be rectified in short time as the 1924 Goad’s Map shows a very built-on Riverdale Avenue.

1922 Toronto Civic Car No. 78 on Pape Avenue at Bain Avenue
Source: City of Toronto Archives
1922 Pape Avenue at Riverdale widening
Source: City of Toronto Archives
1924 Toronto Transit Commission Map
Source: University of Toronto Map and Data Library

1924 Goad’s Map
Source: Goad’s Toronto

The tram line was eventually absorbed into the Harbord car and followed a winding route through Toronto’s west, central, and east areas. The line closed in 1966 and its tracks were removed. Finally, Riverdale Avenue was completed with the disconnected section of Smith Street from Pape to Kiswick being absorbed by and renamed to Riverdale around 1926. Ahead of its renaming, The Daily Star provided some funny commentary.

Toronto Daily Star, April 28, 1924. Source: Toronto Star Archives

1925 Lloyd’s map of Greater Toronto and suburbs
Source: York University Archives

The Three Riverdale Avenues

Today, Riverdale Avenue can be thought of in three sections based on their histories and geographies: Broadview-Carlaw, Carlaw-Pape, and Pape-Kiswick. Each have distinct visual differences and vibes which point to their layered development.

The western and oldest part of the street between Broadview and Carlaw is narrow, accommodating only eastbound, local traffic. Trees hang over the road in several spots making for a quaint stroll. It boasts houses mostly dating from the 1880s to the 1910s with oldest homes located on its north side near Broadview — the old Lot 14 — including two heritage homes: 1885 William Jefferies House and 1890-91 John Vick House. The south side between Logan and Carlaw as the ‘youngest’ with mostly 1910s constructions.

Riverdale Avenue, east of Broadview Avenue, 2021.
Source: Google Maps
William Jefferies House, 2019.
Source: Google Maps

Riverdale between Carlaw and Pape makes up the avenue’s ‘newest’ and busiest section. The houses lining the street are semi-detached bungalows built in the 1920s. Whereas Broadview-Carlaw is a local road, this central section is more of a through street with four lanes at its widest to accommodate parking, heavier traffic, and public transit, such as the Pape bus and its predecessor Harbord streetcar. Travellers coming from Broadview or Logan might note how Riverdale ‘opens up’ at Carlaw with its larger road surface and fewer trees. They would also see how this middle section is slightly misaligned with the rest of the avenue because of its width.

Riverdale Avenue, east of Carlaw Avenue, 2019.
Source: Google Maps

Finally, from Pape to Kiswick, the street mixes the qualities of the other two sections. It offers two-way traffic like the Carlaw-Pape section to the west, but is narrow like Broadview to Carlaw. The residences themselves are mostly Edwardian detached and semi-detached homes from the 1910s and 1920s, offering a middle ground in age in the three sections.

Riverdale Avenue, west of Pape Avenue, 2021.
Source: Google Maps

Works Consulted

“The Harbord Streetcar (Deceased)” Transit Toronto. https://transittoronto.ca/streetcar/4118.shtml.

Heritage Property Research and Evaluation Report – Toronto. https://www.toronto.ca/legdocs/mmis/2015/te/bgrd/backgroundfile-80237.pdf.

Leslieville Historical Society. “19th Century East End Villages: Donmount, Riverside, Leslieville, Norway.” Leslieville Historical Society, 13 Nov. 2017, https://leslievillehistory.com/2017/11/13/19th-century-east-end-villages-donmount-riverside-leslieville-norway/.

Lost Rivers of Toronto Map, https://www.lostrivers.ca/disappearing.html.

Marshall, Sean. “Hallam Street and the Harbord Streetcar.” Sean Marshall, 4 Feb. 2017, https://seanmarshall.ca/2017/02/03/hallam-street-and-the-harbord-streetcar/.

Muir, Elizabeth Gillan. Riverdale: East of the Don. Dundurn, 2014.

“Riverdale Heritage Conservation District Plan Phase 1.” Toronto. https://www.toronto.ca/legdocs/mmis/2008/te/bgrd/backgroundfile-14121.pdf.

ward14bikes. “Lost Rivers of East Toronto Mark Possible Canals on the Port Lands; Connect the City to the Lake.” Ward 14 Bikes, 8 Dec. 2019, https://ward14bikes.home.blog/2015/04/14/lost-rivers-of-east-toronto-mark-possible-canals-on-the-port-lands-connect-the-city-to-the-lake/.

Wilson, John. “The Lost Rivers Project: The Case of Holly Brook” Geohistory-Géohistoire Canada, 20 Mar. 2017, http://geohist.ca/2017/03/lost-rivers-holly-brook/.